SUNSET POOL FACILITY BRANDING

SUNSET POOL BRANDING

Ackerman SFC was constructed in 2007. Over budget at the time, staff made the decision not to invest in interior design, resulting in a very beige, bland, and "cinder-blocky" experience when entering the facility.

In late 2017, I was asked to develop a plan to improve the interior of the facility working within a capital improvement budget of $25,000. The initial focus was on the area behind the front desk, the main lower level hallway, and the birthday party room. As the initial project came in under budget, we were also able to add a "phase 2" to update the climbing wall area. In early 2018, I was given permission and the budget to add graphics to promote our 13 (and growing) athletic programs on the indoor turf (phase 3).

The interior signage helped draw the attention of patrons while promoting our facility offerings and athletic programs. A "phase 4" - the addition of lightpole banners - is planned for after the completion of parking lot renovations in 2018.